7 way to build confidence and cultivate resilience
Nothing is impossible, the word itself says ‘I’m possible’! Audrey Hepburn I found myself needing to stop at a local mall. And I […]
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Choose Your Friends Carefully
I always remember my mother telling me to choose my friends wisely. If you befriend the wrong person who does the wrong thing at the […]
Behind a Winning “Coolest Thing” Contest
Now in its second year, the California Manufacturers and Technology Association’s competition is a helpful advocacy and outreach tool. Associations looking to expand their advocacy […]
The Best Media are the Ones that Optimize Brand Trust
Your client could make the best media ads you’ve ever seen, but they mean nothing if they don’t inspire trust. Brand trust is what motivates […]
How Leaders Handle the Smallest Threats
In leadership, the focus often gravitates towards grand visions and sweeping changes. The big stuff. But my experience is that it’s usually the […]
Survival Tips for #ASAE24
Navigating the ASAE Annual Meeting and Expo can be overwhelming, especially for first-timers. Some advice for how to make it both meaningful and fun. Every […]
Create An Effective Sales Call to Action For Videos
Sellers who can craft a winning sales call to action have a big advantage over others. It’s an especially helpful skill for videos. Videos are a must-have tool […]
A Special Kind of Signing Day
In almost every high school across the country, athletes sign their national letter of intent to celebrate a scholarship with a particular school. It’s usually […]
The Red Car Theory
This is a short blog with a simple message: Opportunities are all around you, but you have to be looking for them in order to […]
3 Most Important Attributes in a Teammate
I have to be honest. I have no idea who this guy is. My guess is he is a special forces guy in the military. […]
